and it starts off on the right trackâ€¦
from the Letters section in Magnet 75:
Iâ€™ve never quite understood why MAGNET readers take Andrew Earles so seriously. Itâ€™s an intentional shtick: 95 percent of the time heâ€™s abrasive or idiotic, five percent of the time heâ€™s actually amusing. I think those are the actual percentages heâ€™s hoping to achieve. Earles reminds me of the frontman for the late-70â€™s San Francisco band No Alternative; he called himself Johnny Genocide. In the long periods between songs, Genocide would accost the audience by spitting, throwing beer cans and calling us â€œa bunch of fuckinâ€™ fags.â€ I always thought this was stupidly hilarious – even funnier when the audience became upset. When Genocide actually got down to playing his guitar and singing, No Alternative was a damn good pre-thrash punk band. Yet I could never quite take them seriously because of the spectacle they created. In the same way, I have difficulty taking Earles seriously when heâ€™s doing reportage or reviewing outside of the Street Team column. Thatâ€™s the real problem with Earles, not all these other reader complaints. How much of his non-column work can I trust? Eventually, No Alternative disbanded. Genocide went on to dye his hair black and start a band called the Swinginâ€™ Possums, playing rough and exciting punky rockabilly. Genocide dropped the abuse shtick and let the music speak for itself. Earles might want to take a lesson from him.
– William Breiding